The figure hugging bodycon dress has been the go-to style for a night out for quite some time now; it’s sexy, daring and completely shows off the female shape. What’s not to love? But did you know that we have the early 90’s to thank for this popular trend? A lot of the bodycon styles we see in our favourite high street stores today are very similar to those worn by celebrities on the red carpet during that decade. French fashion house Herve Leger was credited with popularising the bodycon trend with the invention of the Bandage Dress (you all know what this is girls!) it was created with the intention of moulding to the wearer’s figure. In today’s fashion, wearing a bodycon dress is a bold statement of body confidence. Contrary to what you might think a lot of different shapes and sizes can pull this style off.

Those of you who have a slim athletic figure and no exaggerated curves will benefit from choosing a bodycon dress that has volume to the shoulders. Try dresses that have a slightly padded or embellished detail on the shoulders. A high neckline will give the illusion of a larger chest, opt for a shorter style to show off your amazing long.

Bodycon styles can be extremely flattering for you pear shaped ladies. Pear shape means your hip measurement is generally larger than both your waist and chest measurements, meaning you will most likely have a one very juicy butt! (Kimmy K anyone?!) Bodycon styles are ideal for pears as they don’t add any unnecessary bulk to your bum! If you’re not confident enough to go for a full bodycon dress, a bodycon skirt can be teamed with a loose blouse to balance out your figure and still make you look seriously sexy.

The Hourglass; the body shape every woman wishes for! If you are lucky enough to be the proud owner of an hourglass shape this means that your bust and hip measurements are almost exactly the same whilst your waist is considerably smaller. Bodycon dresses are the most flattering on this shape as they will highlight all of your gorgeous curves and make you look undeniably feminine. They won’t add any extra bulk to your figure and will show off that tiny waist! 

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